About Success Starts Within
Success Starts Within provides sport psychology resources to athletes and performers looking to improve their mental game. Success Starts Within offers 1-1 mental performance coaching and mental training courses to help you build confidence, mental toughness, and all the mental skills you need to elevate your performance. We also provide many free resources, including weekly articles, podcasts, and videos that cover sport psychology topics to help you master the mental game. No matter your sport, skill level, or financial ability, you will find the mental training resources you need here at Success Starts Within.
Mission Statement
Make mental training and sport psychology accessible, affordable, and achieveable to all athletes.
Eli Straw, M.S. - Mental Game Coach
Eli is a mental game coach and the founder of Success Starts Within. He holds a Master’s Degree in psychology with a sport psychology specialization. He has worked one-on-one with athletes from 6 different continents and over ten different countries on building a stronger mental game.
Eli has extensive experience coaching, teaching, and consulting with professional, elite, college, high school, middle school, and youth athletes. Eli also has experience playing baseball at the collegiate and professional levels.
Eli works with athletes of all sports and all levels and is a current member of the AASP.
Founder of Success Starts Within, LLC
Sports Psychology Articles
How to Reduce Anxiety Before Practice as an Athlete
Getting anxious before games makes sense—but getting anxious before practice? That can be frustrating and confusing. Yet, it’s incredibly common. In fact, when I was
Exercise to Stop Playing Scared
If you play with the fear of failure as an athlete, you’re going to hold yourself back. In this post, I want to share an
What to Do With Frustration During Games
Frustration is a natural part of sports. But is it helping you…or hurting you? Some athletes are able to channel their frustration into something positive—into
Do You Play to Win or Not to Lose?
Do you play not to lose… or do you play to win? There’s a huge difference between those two mindsets. When athletes go into games
Resetting Expectations: The Key to Staying Composed and Playing Your Best
What kind of expectations do you set going into games? Managing and resetting expectations is one of the main things I talk to athletes about,
How Encouraging Yourself Boosts Confidence & Performance
Is it easier for you to encourage your teammates than it is to encourage yourself? I was talking to a tennis player earlier this morning
Join Our Community Newsletter!
Which includes a mindset tip of the week, along with our most recent
articles and videos.
Master Your Mental Game With One-On-One Coaching
Get one-on-one mental performance coaching to help break through mental barriers and become the athlete you’re meant to be!